The Brief
Replace this with the actual client brief. What was the brand? What did their old shop look like? What were the conversion problems they were trying to solve?
Example: An independent fashion label was losing sales to a slow, poorly structured Shopify theme. They wanted a custom storefront that reflected their aesthetic and loaded instantly on mobile.
What I Built
Describe the store’s structure and what made it technically interesting.
- Product listing and detail pages
- Cart and checkout flow
- Mobile-first design
- Performance optimisation strategy
Screens
Need an image carousel with a lightbox inside the body of a project? Import ProjectGallery and pass it your screenshots — click any slide to zoom. Replace these placeholder wireframes with real screenshots of your work.
Mobile-First Approach
E-commerce lives on mobile. Describe the specific decisions you made to serve mobile shoppers — touch targets, image loading, checkout simplification.
Results
Conversion rate change, page speed improvements, revenue impact, or client feedback. Replace with your real outcome.